Tag Archives: content marketing

Tips for writing for the Web-Content Strategy

1. Know your goals and objectives! Make sure you are familiar with the brand, speak to all the stakeholders and ask them for their goals for the website, and if it’s a large company, get no more than three goals off each … Continue reading

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Content Marketing-Why it’s Essential!

Put simply content marketing is a tool for both B2C and B2B  marketing where you create and share content that’s valuable to your customers. It is now an essential form of marketing due to its reach and targeting abilities, it’s … Continue reading

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