My Ten Favourite Social Media Tools for Business 2012

There are tonnes of great free tools out there for businesses, especially small businesses to help track, manage, monitor and analyse your brand’s reach on social media. Below is a nice list of ten social media tools I have tried for myself and liked, not to mention they a free so no harm giving them a go!

1. Social Mention

A great way to keep in touch with your brand’s presence on the on the internet from all over the world, could provide some very useful insights for your brand.


Of course I have to mention this one, I started my blog this year on WordPress and love using it, of course its possible to publish much more complex sites using WordPress but I like how pretty much anyone can use it.

3. stock.xchng

For free imagery, no worrying about copyright infringements!

4. tweetreach

Measures the impact of your Twitter campaign or hashtag.

5. monitors all the latest news about a brand on social media sites including video, tweets, photos etc and you can make one for your own brand or business.

6. Google Blogs

Find blogs on any subject with news from all over the globe including those mentioning your brand or business.

7. Hootsuite 

Handy for managing multiple Twitter accounts and has great smartphone apps.

8. Crowdbooster 

Crowdbooster manages your activities on Facebook and Twitter and lets you know the best times to post or tweet based on previous engagement with your audience.


Buffer is a great way for small businesses to manage their social media content by letting you pre-programme the best times to share Facebook posts and tweets.

10. Google Alerts

Alerts you by email when your business is mentioned.

About Ciara

I am digital marketing and media graduate from Dublin but currently living in Melbourne, I have worked in Journalism and online media for 5 years and I am passionate about blogging, online communication and French cheeses!
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